Live From Brazil Fashion Week: Pt 4Posted by Styloko
The final day of Minas Trend Preview started with the show of Victor Dzenk, who we had visited earlier that week. At a beautiful mansion house, we were greeted with champagne cocktails and although it was only 11am, guests were in a party mood (one of whom had butt implants the size of beach balls, “shown off” in a stretch fishtail skirt #SoBrazil).
The collection sprung to life in the tropical garden setting with Brazilian babes floating down the grass catwalk in flora and fauna print silk chiffon maxi dresses. Swimsuits in lush green with sexy deep V necklines were off-set by deep tans while the boys casually sauntered by in tight briefs making Jayne and I giggle like schoolgirls.
Following a quick sweep of the market (where I cleaned up on Havianas, only £10!) we were back to the main MTP venue for shows including Jardin, who showed some very Richard Nichol-esque colour blocking; Plural with hi-lo hems along side tangerine and blue colour blocking (also seen at Jardin); and Aurea Prates, featuring high waist skirts worn with crop tops, high peplums, and a pretty sea foam and lemon palette. My highlight, however, was Claire, who showed a beautiful collection of macramé dresses in maxi, strapless or tunic silhouettes. Big thumbs up for the fabrics all being recycled #SustainableChic.
The final show of the day, and of Minas Trend Preview, was from the event’s creative director, Mary Design (she also had the first show). Quite a dramatic – if random – opening came in the form of a man who could have been the ‘Jesus’ from Madonna’s Like a Prayer video. I actually think that might have been the point. He frenziedly danced around he stage in harem pants and a scarf, leading into a show that clearly indicated Mary had recently taken a trip to Rajastan or the like with a very literal Indian theme. Hmm, maybe ok for Brazil, but not sure it’d work in W1.
So that’s me signing off from Minas and hopping on an airbus to hit the beach in Bahia. But before I do, here are my MTP Award nominations:
Victor Dzenk (due to the fit Brazilian boys in budgie smugglers)
Gig (for using two tracks from Drive)
Digital tropical and floral
Most seen palette:
WGSN’s Jayne Bibby (stopped by fan x 1, Presentation to 500 x 1, TV
interviews x 2, papped x lost count)
Ron Burgundy – I mean Brian Andrews, “remember to keep it classy Belo Horizonte.”
Collections most likely to stand up in Europe:
Uma and eStore
Vivaz for the vintage style up dos
Most obvs transgender:
Most on the ball:
Simone Bernardes from Texbrasil for getting us from A to B on time, despite the driver constantly going AWOL
Tatiana Lira, despite my constantly wandering off. “Naughty Emma” (yes she did
Bernardi (for Viktor Densk)
Most pointless sentence in a press release:
“Her collections are developed from a theme, followed by intense research based on style.” You don’t say.
Check out Emma’s scrapbook for on-the-go snaps straight from South America’s biggest fashion week.
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